Welcome In! We’re a family owned roadside motel that is passionate about hospitality and creating a welcoming, homey environment for all.
Formerly the Swiss-Aire Motel, we purchased the lovely roadside motel as a mother/daughter team with the support of our family, in early 2023 and breathed new life into the rooms, brand, and guest experience. Fully renovating many of the rooms and refreshing a few others to ensure that we had a wide variety of pricing and value options for all sorts of travelers.
You’ll quickly find that we’ve aimed to create a modern, effortless, and easy guest experience. Whether it be contactless check-in or simple check-out, you’ll find that we’ve put in a lot of time thinking through the details so you don’t have to. Our hope is that you can rest, adventure, and feel welcome in our spaces.
About the Name:
We want your stay to be truly exceptional and unmatched in the area. That's why we chose the name "The Blanc Chalet," inspired by Mont Blanc, the tallest and most renowned mountain in the French/Swiss Alps. Just as Mont Blanc stands above the rest, we hope your experience here will be a standout and unforgettable one in New Glarus, America’s Little Switzerland.
Our Values
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Grounded in a spirit of exceptional generosity, courtesy, and relationship, we’re here to make each guest feel welcome and cared for. At each turn, our guests experience a warmth, empathy, and ease that large hotels could only dream of replicating.
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We’ve put in all the painstaking work of crafting an incredible experience, making the guest experience. Thinking through every detail, seen and unseen, to deliver a seamless and functional experience that is so simple and easy.
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Through a beautiful combination of quality and value, we’ve made a boutique motel that feels approachable to everyone. Each room is unique in design and feels special, yet the experience is not so over-the-top as to feel posh.
Meet Heidi
Meet Heidi, our cow proudly participating in the Cow Parade here in New Glarus. Adorned with a stunning painting of the French/Swiss Alps, she truly stands out in the crowd. If you look closely, you’ll even spot a group of children playing in the foothills—these little figures represent the grandkids and kids of the owners. Family is incredibly important to us, and they are our biggest fans.